Minneapolis, April 5, 2017 — MVP Marketing + Design, Inc. is pleased to announce the launch of Caliper’s new and responsive CMS website.

Caliper, based in Princeton, New Jersey, is a global employee assessment and talent development company. They have worked with Fortune 500 companies, governmental agencies, and non-profit organizations to help them align their talent with strategy, hire better people faster, and develop leaders, teams, and mission-critical employees.

Desiring a responsive, user-friendly website that represents their vision and mission as a company, Caliper sought out MVP for a complete redesign. The response was a mobile-friendly website with a variety of features leading to an immersive user experience. Noteworthy improvements include streamlined navigation for faster access to solutions, custom iconography, interactive animations, and a resources section allowing the user to search and filter between digital media videos, thought leadership white papers, and press releases.

Dick Weinrib, MVP’s President and CEO noted that “Working with an east coast-based global consulting company is indicative of our ability to provide creative, comprehensive and cost-effective web solutions that transcend distance.” He continued, “The MVP team feels strongly that Caliper’s new and responsive CMS website emphasizes their unique strengths as an employee assessment and talent development industry leader — and we’re proud to have been most valuable partners in this effort.”

To view the site, please click here.

About MVP Marketing + Design, Inc.

MVP Marketing + Design is a digital marketing and communications firm that has served Midwest regional, national, and international clients for over 30 years. Our smart, eye-catching work pushes marketing, design, and technology to the limits in order to propel the brands and stories of our most valued partners. We are passionate about creating brand value for clients in professional services, such as private equity, law and consulting, as well as in manufacturing, health-care, edtech, office supplies, housewares, food products, and software as a service (SaaS), among others.

Our combination of integrated digital and traditional marketing and creative services have helped such companies as 3M, Medtronic, Ecolab, Lifetime Brands, Achieve3000, Roadtrek, TSI, Mason Wells, Cortec Group, Harbour Group, Keystone Capital, the Chicago Association of Private Equity Executives, Stone Arch Capital, GMB Mezzanine, JZ Partners, Caliper, BRTI Life Sciences, and many others achieve lasting business and digital marketing success. Award-winning design, innovative functionality, and a “what’s next” mindset have propelled MVP — and our clients — as we build their brands, promote their products and services, and deliver measurable results across all media. We’re pleased to have been recognized for our solution-oriented work by the Communicator Awards, Hermes Awards, MARCOM Awards and others. MVP is a HubSpot inbound marketing agency partner.

Learn more about MVP Marketing + Design online at www.mvpdesign.com, emailing info@mvpdesign.com or by calling 612-332-8939.